With technology found on 98 percent of the world’s smartphones, AppsFlyer is the most widely used and trusted mobile attribution and marketing analytics company. The world’s leading marketers look to AppsFlyer for unbiased data and cutting-edge tools to attract, engage and retain app users.
As an official measurement partner of over 2,000 media sources, AppsFlyer’s platform processes billions of mobile actions every day, providing marketers with a comprehensive view of the consumer journey across touchpoints. These actionable insights empower mobile advertisers to optimize their marketing campaign performance in real-time to attract, engage and retain valuable users for sustainable mobile growth.
BENEFITS / SPECIALTIES:
We enable brands, agencies and developers to make data-driven decisions on their mobile marketing strategies and activities. AppsFlyer provides marketers with mobile attribution, marketing analytics and advanced features for:
- Real-time campaign data and measurement — including impressions, clicks, installs, uninstalls, cost and more
- Post-install user activity — in-app events, purchases, sessions, Average Revenue Per User (ARPU), Lifetime Value (LTV), Return on Investment (ROI) and other metrics
- Cohort analysis, retention reports, and full funnel reporting
- OneLink smart deeplinking
- Active Fraud Suite to combat mobile ad fraud